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Cal. City Uses Reserve Funds to Spur Local Business Development

| Written by Stacy Mitchell | No Comments | Updated on Oct 4, 2005 The content that follows was originally published on the Institute for Local Self-Reliance website at

In an effort to create more capital for local business loans and community development, the city of Santa Cruz, California, has shifted nearly $600,000 in city funds from U.S. treasuries and other securities to two locally owned financial institutions.

Santa Cruz City Councilor Ryan Coonerty proposed the idea, which he says will bolster the local economy by keeping the city’s financial resources working locally.

The city maintains an $80 million investment portfolio. Most of funds are invested in U.S. treasuries, federal agency securities, such as the Federal National Mortgage Corp., and the Local Agency Investment Fund, which is managed by the state of California.

Coonerty expects the portion of the city’s portfolio invested locally to grow over time. For now, the city has obtained a $500,000 certificate of deposit with the Bay Area Federal Credit Union and a $96,000 certificate of deposit with the Santa Cruz County Bank.

The move did not require formal action by the City Council. It was undertaken by the city’s finance director, David P. Culver, who has leeway to manage the city’s investments within certain legal parameters.

After Coonerty suggested that Santa Cruz consider local investment options, Culver asked local banks and credit unions to respond to a questionnaire about the types of investments they offered, interest rates, their ability to collateralize deposits above the amount protected by federal insurance, and how funds held at their institutions benefited the community.

Both the Santa Cruz County Bank and the Bay Area Federal Credit Union offered interest rates slightly above federal agency securities (4.00 – 4.15 vs. 3.90).

The bank responded to the question about community benefit by noting, “About 95 percent of our loans are commercial loans to businesses domiciled in Santa Cruz County. By helping fund their operations, our deposits help to support business activity and employment in the County.” The credit union said that the city’s deposit would enable it to expand its local lending and noted that, as a credit union, its earnings are returned to members in the form of lower loan rates and reduced fees.

Investing municipal funds in local banks and credit unions is fairly uncommon, according to Coonerty, who has been in touch with the League of Cities in hopes of spreading the idea.

Coonerty, whose father owns one of the city’s oldest and most beloved stores, Bookshop Santa Cruz, has been a strong advocate for locally owned businesses during his tenure on the City Council.

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About Stacy Mitchell

Stacy Mitchell is co-director of the Institute for Local Self-Reliance, and directs its Community-Scaled Economy Initiative, which produces research and analysis, and partners with a range of allies to design and implement policies that curb economic consolidation and strengthen community-rooted enterprise.  She is the author of Big-Box Swindle and also produces a popular monthly newsletter, the Hometown Advantage Bulletin.  Connect with her on twitter and catch her TEDx Talk: Why We Can’t Shop Our Way to a Better Economy. More

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