Gift Cards that Keep on Giving

Date: 21 Feb 2008 | posted in: Retail | 0 Facebooktwitterredditmail

Sales of gift card are soaring, but most of the spending on gift cards is flowing to chain retailers. A growing number of independent retailers are offering their own giftcards now too, but the key to shifting a substantial share of this activity to the local economy may lie in developing gift cards that work at many local businesses, rather than just one. … Read More

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