The Capital Region’s future would be much better served by fostering the growth of locally owned businesses, rather than chasing after big-name national retailers, as was suggested in Chris Churchill’s May 11 article, "Trendsetter shops bypass region."
Research shows local businesses deliver significantly greater economic returns for a community than national chains. A study conducted in Chicago by the firm Civic Economics found that every $100 spent at a national chain generated an average of $43 in additional economic activity in the local area. That same $100 spent at a locally owned store or restaurant created an average of $68 worth of new local economic activity.
Why do local businesses deliver so much more economic bang for our buck?
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